DART (Dallas Area Rapid Transit)  

Senior Manager Creative Services, 2019-Present

• Drives the vision and directs the creative team to surpass expectations by collaborating with peers across multidisciplinary teams to translate marketing and business objectives into striking and impactful solutions.

• Responsible for the development and implementation of customer information, DART vehicle livery, wayfinding signage; bus stop, rail station and transit center signage.

• Oversees the management of print production and distribution of materials through external print vendors by ensuring the highest quality is delivered.

• Inspires a multidisciplinary team, providing guidance and support professional growth.

• Meets budget standards by analyzing, forecasting, and managing annual expenses. Oversees the maintenance and creation of contract administration.

• Deploy workflow management tool, inMotionNow Ignite, to overall decrease the project lifecycle timeline, increase productivity, and to be transparent in the process.

• Increase staff efficiency by overseeing the launch of a self-service repository for collateral, logos, templates, and other resources available on-demand to the agency. 

• Involved in the implementation and development of innovative solutions such as digital kiosks, microsite for a new bus network survey, DART Access pass portal, and upcoming DART.org website redesign.  

Jessica Jones Studio 

Principal, 2017-Present

Focused on creating the perfect balance of creativity and strategy. Empowering clients to think beyond the ordinary. Known for diligently researching your industry and your competitors to ensure your brand stands out above the rest. From brand development to UI/UX design, everything is strategically developed with the customer in mind to create the most effective solution for you.

“Jessica is very creative and artistic and is a pleasure to work with. I first worked with her at Tenable Network Security where she also did some amazing work for all parts of Tenable.”

- Ron Gula, Gula Tech Adventures

ZeroFOX 

Senior Design Manager, 2017-Present

• Responsible for the ideation and design of solutions from concept to completion across a multitude of various sized projects, like website layouts, advertisements, booth designs, collateral, photography, light video editing, etc.

• Implemented in-house creative team best practices like file organization and project management.

• Ensured all visual design is on brand, by maintaining a polished, consistent, and cohesive look and feel for all ZeroFOX materials.

• Established and maintained external vendor relationships by ensuring we stay on schedule and budget while delivering the highest quality.  

“Jessica is a very talented designer with a powerful combination of creativity, organization, focus, and a sensible demeanor. Jessica excels at getting the job done thoroughly and beyond the team’s standards.”

- Sara Snyder, Marketo

Tenable 

Senior Graphic Designer, 2015-2017

• Ensured all visual design is on-brand, by maintaining a polished, consistent, and cohesive look and feel for all Tenable materials.

• Oversaw the ideation and design of solutions from concept to completion across a multitude of various sized projects, like booth designs, collateral, branding, PowerPoints, etc.

• Mentor to team members by supervising and guiding them through the design process and offer time-saving techniques to produce solid projects within a timely manner.

“Jess was always able to take a complex, often very technical, idea that I came to her with and transform it into exactly what we needed creatively.”

- Matt Hand, SpecterOps

Graphic Designer, 2012-2015

• Lead the rebrand of the company by researching the industry, competitors, and design trends to strategically develop the brand persona and create the new logo, corporate templates, art direction of the website, and ensured all materials were rebranded within a 5 month period.

• Responsible for the ideation and design of solutions from concept to completion across a multitude of various sized projects, like booth designs, collateral, branding, PowerPoints, etc.

• Indirectly managed interns and Jr. level designers by providing art direction and teaching internal processes.

• Coordinated weekly creative team meetings to review projects, ensure projects were on track and deadlines were met.

• Implemented a new project management system, ProWorkFlow, for the Marketing team. This system increased productivity, organized creative projects and increased effective communication with clients.

• Developed and maintained a self-service repository for collateral, logos, templates, and other resources for the company to access the most recent versions. 

“It was my pleasure to work with Jessica as she was always happy to provide input and help in any way requested. Jessica displayed creativity beyond the ordinary.”

- Cyndi Gula, Gula Tech Adventures

SafeNet 

Associate Graphics Specialist, 2009-2012

• Collaboratively worked with in-house creative team to create and execute concepts for internal and external advertising, branding, marketing, photography, and packaging for SafeNet globally.

• Developed web and print designs for both commercial and government sectors of the company.

• Designed new corporate collateral, web banners and HTML newsletters, and developed new marketing concepts.

• Maintained and updated corporate website content within Ektron CMS.

• Worked with the Director of Global Digital Marketing to create Salesforce lead scoring for marketing automation. Oversaw and developed marketing automation campaigns.

• Established internal creative department brand including: brand guide, logo, promotional items, as well as staff moral incentives.

“She is a good listener and is able to capture the vision you have in mind due to her well rounded knowledge of the high technology industry, and her natural ability to conceptualize a design that pairs exceptionally well with your messaging.”

-Patricia Nichols, SonicWall

Catalpha Advertising & Design 

Intern, 2008

• Closely worked with Creative Director to understand the project lifecycle process from project initiation, client kick-off, design development, presenting to client, and preparing artwork for press.

• Assisted on the design and development of projects for large companies such as Black and Decker, DeWalt, St. Joseph Medical Center, Johns Hopkins, and Smyth Jewelers.

• Developed organization skills by following best practices for organizing digital and physical files to be able to access and execute projects efficiently.

“She was organized, willing to help and learn, always punctual. Jessica was always ready to pitch in, to learn and grow her skill.”

-Karen Kerski, Catalpha Advertising & Design

Stevenson University 

B.S. Visual Communication Design, 2005-2009

Awards